Operator Standards
Response and Follow-Up
Operators are expected to respond to inbound leads promptly, with an average response time within 30 minutes and at least 3 contact attempts in the first 7 days.
Performance Benchmarks
Operators must maintain a 15% minimum close rate over a trailing 6-month period, or a minimum of 3 closed transactions per 6 months, whichever threshold is lower.
CRM Requirements
Lead statuses must be updated in the built-in CRM within 7 days of intake. Failure to meet standards can result in a performance notice, probation, territory reassignment, or agreement termination.